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5 Steps to More Business from Your Accounting Clients |
As more and more accountants in public practice take on the
role of financial adviser to their clients, it soon becomes clear that knowing the
client’s personal interests, needs and hot buttons is just as vital as sorting
out their income tax problems and financial affairs.
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How the Little Accounting Practice Can Beat the Big Boys |
This is often done by changing the rules of the game and competing
selectively. The irony is that in due course, the small accounting practice also
becomes one of the big guys and then more often than not they forget about their
rags to riches story.
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How to Develop and Market Your Accounting Practice |
They have little experience in sales or marketing, and are usually
lacking in people skills. They are generally ineffective at marketing their services
as a whole and as a result do not grow as much as they should.
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Recover
from loss of Large Accounting Client |
Many accountancy practices specialise in small and medium business
clients simply because they are fearful of putting a lot of time and effort into
a large client who may leave them for a larger accounting firm or who may decide
to develop their own internal accounting department in the future.
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What They Dont Teach Accountants at University. |
The cost of going through university and obtaining an accounting
degree jumps higher and higher each year. For some accountancy students, the completion
of an accounting degree can set them back from $20 - $50,000. On top of that, it
takes a lot of hard work to achieve the qualification.
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